State of Mind

It’s been long days and late nights as I put the finishing touches on the Spring Summer 15 collection.

It’s easy to get distracted when designing. Blogs, Tumblrs, and Pinterest threaten to distract me from my vision as they feed us the latest trends. It’s when I yield to those distractions that I really spin my wheels, unable to create pieces I love (and cutting apart samples at 3 AM), and when I stick to my guns that I produce my favorite work.

In the spirit of thinking about what’s classic and true, one of my all-time favorite ads:

Gap Ad 9.9.14

Excellence in Branding: I love this 1993 Gap Khakis ad via http://classiq.me

Our new lookbook will be shot this week and we’ll be provide some exclusive pieces for the SS15 runways. More to come on that… And here’s to fashion week!

XO

XX,
LF
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